At the beginning of this year, I was asked by Kitchen & Bath Design News to write a column for them on design technology and social media. I'm hugely excited about this partnership with KBDN.
It's my opinion that the building industry is lagging behind in technology and there are huge opportunities to be had be embracing technology.
My first article is about Social Media, entitled "Two Key Concepts Behind Social Media"
In this article, I try to make sense of the concept of social media. Why are people sharing loads of personal information online? And more importantly, as a business owner, how can you leverage these online conversations to benefit your business?